Denver Home Remodeling

One of our newest managed web marketing customers from Fort Collins Colorado, is breaking ground into a new industry.

Aaah The Kitchen Place, found at denver-home-remodeling.com, is brandishing over 25 years of experience and excellence in kitchen and home remodeling.  Aaah The Kitchen Place is meeting and exceeding the needs of yet another custom concern.  Planning and construction of custom closet design work as well as outdoor Kitchens, has provided a great relationship with Brandography.

With skilled designers and carpenters at hand, Aaah The Kitchen Place and Brandography, are breaking down walls and presenting a new foundation in the customized remodeling industry.

Considerations for Paid SEM

When paying for Search Engine Marketing, such as pay per click or cost per impressions, there are a few simple principles to consider.

What is your goal?  What are your margins?  Should you pay per click or impression?

Consider this quick tip:

PPC

If you goal is to get your brand online, you may consider a campaign that is based on Paying Per Click, only the goal is to have as few clicks as possible while still getting across your company and what they do.  A few ways this can be accomplished:

  1. Dont have a call to action
  2. Put your phone number on the site to avoid clicks for those who want to learn more.
  3. Consider just putting your logo and slogan – look more like an image and less like an add.
  4. Choose your Keywords Strategically – what is the competition?  What are they looking for?

If you are interested in more than just branding, but sales or a specific call to action, consider putting up a “filter”

  1. Make your intentions known – tell them you are selling a product
  2. Use words “Buy Now”
  3. Put your products price up there.  If they aren’t willing to buy, you shouldn’t be willing to pay.
  4. Choose your Keywords well!  consider competition, searchers actions, do your research – this will be the difference between success and failure.

For help determining the correct SEM campaigns, strategically choosing keywords and budeget, contact Brandography at 952-303-1311

These are some simple tips when considering a PPC campaign.   Stay tuned for CPM (cost per impressions) and how to best use them.

Click on the RSS feed below to stay tuned for future Tips, including how to launch an affective CPM Campaign.

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Blogs are currently capturing (acquiring, grabbing, securing) approximately 75% of search engine traffic, yet the majority of companies are spending their revenue making and improving websites that only focus on the other 25%.  Minneapolis based company, Brandography LLC, will help your company properly utilize web marketing tools to optimize your efficiency of the web. Not only will they get your company found, but improve the success rate of your calls to action to ultimately increasing your revenue.

Call now to see how your company can benefit exponentially from Brandography’s services.
1-877-Web-Brand     1-877-932-2726

- No expensive developer costs
- No need to “re-do” your existing site
- No web writing on your part

Jason Dailey