Shopify is one of the most powerful and widely used eCommerce platforms. But just because it’s full of capabilities doesn’t mean stores automatically succeed when they sign up or migrate to Shopify. In fact, many brands struggle because there are too many features, and setting them up doesn’t always go as planned.
As brands scale, Shopify decisions stop being about themes and native apps and start being about architecture, custom integrations, and long-term flexibility. Shopify Plus is built for that stage, but using it effectively requires a level of planning and execution that generic Shopify support, freelancers, and internal teams can’t provide.
That’s why Shopify Plus agencies exist. They help brands understand when Shopify Plus makes sense and how to switch without adding unnecessary complexity or risk. Here’s what the right Shopify Plus development agency brings to the table.
Helping You Time Your Upgrade
Shopify Plus is Shopify’s enterprise-level platform built for brands that need advanced customizations and integrations. If you have a standard Shopify plan, you can become eligible once you reach the sales threshold for your industry. On the other hand, enterprise-level companies on other eCommerce platforms usually start with Shopify Plus by default when they migrate to the platform.
However, being eligible doesn’t automatically mean Plus is the right plan for your business. Timing an upgrade or migration can be complicated, especially for growing or complex stores. Working with a Shopify Plus partner agency provides expert guidance on whether and when upgrading makes sense, while minimizing risks and disruptions during the transition.
Managing Complex eCommerce Migrations
Moving an existing store to Shopify Plus is rarely as simple as copying products and customer data. It usually involves setting up new integrations, connecting enterprise resource planning (ERP) systems, consolidating multiple storefronts, and more.
A Shopify Plus migration agency does all the heavy lifting for you, often coming up with custom solutions that solve complicated problems. When a local jeweler came to Brandography for help switching to Shopify, we helped them create custom listings for products priced over $10,000, something you can’t do on Shopify with a standard approach.
P.S.: Did you know Shopify even wrote a case study about our work? Read how we helped air purification brand Molekule execute a complex migration from Adobe Commerce to Shopify Plus.
Direct Line of Communication with Shopify
Shopify provides support to all its merchants, but working with an agency in the Shopify Plus partner program gives you direct access to more specialized support teams. Not only does this help you fix issues more quickly, but it also makes it easier to solve complex challenges that aren’t covered in the Shopify Help Center.
For about two years, I had been accepting ShopPay on my Shopify store without any issues. Suddenly, an algorithmic bot decided that we no longer qualified for ShopPay, and despite my efforts, I couldn’t get anyone at Shopify to listen to my concerns. This penalty was costing us an additional 1% on all our sales, directly impacting our bottom line.
After several frustrating months, I engaged with Brandography. Their strong partnership with Shopify proved to be invaluable. Brandography was able to effectively communicate our situation and ultimately got the penalty removed.
Thanks to their expertise and connections, we no longer have to pay the extra 1%, which has been a significant relief. I highly recommend Brandography to anyone looking to grow their Shopify store and resolve complex issues. Their professionalism, dedication, and results speak volumes. – Brandography Client
Ongoing Support for Sustained Growth
Even after a successful migration or build, brands face constant change, with new products, promotions, integrations, and customer expectations. A Shopify Plus partner helps you keep up with these changes so everything works as it should.
An agency can also monitor your store’s performance and fine-tune it to create even better customer experiences and backend functionality. This keeps your store agile, secure, and optimized, so you can focus on growing your business rather than constantly managing technical challenges.
Early Access to New Features
Shopify Plus agencies are often the first to know about upcoming features, updates, and platform changes that might affect your business. Having early insight lets you take advantage of new capabilities strategically instead of reacting to updates after the fact.
Vetted and Certified Expertise
Marketing firms can’t just claim to be a Shopify Plus partner agency. Earning and maintaining the certification is a rigorous process, with partners being vetted directly by Shopify.
- Shopify Plus agencies are evaluated on their experience, expertise, and track record of successful Shopify implementations.
- Partners attend ongoing Shopify classes covering platform features, updates, best practices, recommended apps, and more.
- Agencies must meet milestones, complete specialized training, and maintain performance standards to maintain their status.
Ready to Grow or Migrate?
If you’re ready to unlock the full potential of Shopify, we’re here to help. Partner with Brandography to plan your upgrade to Shopify Plus, execute a stress-free migration, or optimize your store for better growth.
